In 2024, the world of design is witnessing some significant transformations in many ways. These new trends are dominating the industry and increasingly more clients are opting for these design choices nowadays. The core aspects of these design choices revolve around more intuitive responses and targeted experiences. Here, we are going to highlight some of these cutting-edge design trends so that you can find the best website design in Cheshire for your business.
Web design trends that are dominating the scene of 2024
Here are some of the top web design trends that are having an impact in 2024 and are expected to do so in the near future. Let’s look at some of these most important web design trends.
UX-focused design
You may already have seen many websites that focus on UX or the factor of user experience. This is indeed one of the top trends that many designers are innovating and working on. In this type of design, all the elements, such as the navigation bar, headline, animations or videos, are structured to engage the visitors from the very first few seconds. Every piece of information on the home page should also be direct and unambiguous. This clear intent can attract highly targeted customers and even make swift conversions.
Y2K Effects
Nostalgia is another force that has come back in full swing. More and more website designers are using oversized text and other retro illustrations. They are also actively using elements like static noise in the background imagery, neon colours, and even matrix-styled texts. People love all kinds of nostalgia. This is why Y2K aesthetics is gaining considerable ground in branding this year.
Kinetic or dynamic typography
This is another hot trend in the arena of contemporary web design. Kinetic or moving typography adds animation to the text so that it can captivate and capture the attention of the viewer. Clever uses of moving text for headlines or subheadings can keep the users engaged and prevent any cluttering of the website. Kinetic typography does not require you to fill the spaces with visuals or shapes. So, you can add a lot of styles to the website without cluttering it in any manner.
Interactive storytelling
Last but not least, there is the aspect of interactive storytelling. Interactive storytelling uses gamification, videos, and immersive 3D visuals. This mode of storytelling is a great way to build legacy around your brand.
These design elements can give your brand a new makeover and an elegant appearance on the web. As a leading website design in Cheshire, Nettl of Macclesfield can craft you highly converting websites. Get in touch with us to skyrocket your conversions.
